Episode 12

Why you need a plan in your business

Are you losing track of what you’re doing to grow your business?


Overwhelmed with all the things you should or could be doing?


Maybe you’re feeling stuck with no real clarity of where you’re going. 


If this is you, it sounds like you need a strategic plan, and, don’t worry, it’s not just another thing you need to do in your business. 


A strategic plan will help you streamline, simplify and bring clarity to everything that you’re doing. With a strategic plan in your business, you’ll free up time, easily prioritise your work and have a road map for how you’re going to reach your goals. 


In this episode, I share 5 reasons why you might need a strategic plan in your business and why having one is of the highest value. 


During the early stages of business, you can get away with winging it. But as your business grows and your time becomes more scarce, it’s time to be more strategic and create a plan that’s in alignment with your vision, mission, and values.


Topics We Covered:

[1:30]: Having a plan gives you a roadmap for how to achieve the next level of growth in your business. As your business grows, your time becomes scarce and you need to get strategic. 

[2:39]: #1: You have goals to achieve. Having a plan breaks everything down into a clear set of steps for how to get to the end result. If you don’t have a plan, it will go in a different direction or you’ll stay where you are. 

[4:20]: #2: You want to be more intentional about growing your business to the next level. Having a plan enables you to operate your business from your vision, mission, and values instead of reactiveness. 

[5:05]: #3: You get stuck in the weeds. This is the type of work that doesn’t drive your business forward. A plan gets you thinking beyond today to see the bigger picture for your business and how you’ll get there.


[5:55]: #4: Your business overwhelms you.  A plan will take you out of the busyness and help you prioritise working on the right things at the right time  


[7:00]: #5: You get distracted and you keep shifting focus. When you have a plan, you can get laser-focused on the important work that’s required to grow your business your way. 


[8:40]: Recap


[9:05]: Having a strategic plan is one of the most valuable assets. I go through the process of strategic planning in my One day workshops and in the first phase of my 6 month coaching program.


[10:30]: Imagine moving through your day with absolute clarity on what you need to do to achieve your goals.


[11:10]: Shout out to Hayley Aylott Copywriting for her lovely review

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Hi, I'm Kristy.
Nice to see you here

I am passionate about helping Business Owner's achieve their version of success.


I believe 1:1 Business coaching is what gives you an edge in your business. As a result of overcoming challenges quickly, uncovering blindspots and not getting bogged down in decision fatigue - you keep moving and maintaining momentum. 

When not producing this podcast, you'll find me working 1:1 with my clients, giving them the much needed support to grow their business through the messy middle. I try to balance my business with my family. I relocated from Sydney to Brisbane back in 2019 for a better lifestyle (hello the sub tropic climate). I'm raising two beautiful humans with my husband Trent, who's been by my side for 20 years!